Research on Jane Doe

In order to understand the band and plan better, I did some research on the star image of the band itself.

The style there are going for is pop/soul. However, the style they are going for is more old-fashioned than modern and would possibly attrack older audience as well. Nevertheless, their song "Naughty Nasty" is very catchy. Their style in general (clothes, hair, 50s make-up) is old-fashioned as well, which automatically addresses Niche audience.

  

As you can see on the pictures, which I took from their myspace account, their hair and clothes are from the same time period - 20s - 40s. They are not very famous and still have not signed, but take part in festivals.

Christina Aguilera as already mentioned in the previous post, adopts a similar image in her album "Back to Basics" which is a "throwback to the 20s, 30s, and 40s-style jazz, blues and feel-good soul music, but with a modern twist". This is very similar to what Jane Doe's band is aiming for, in my opinion. In her song "Candy Man" there is a great use of chorus and harmonies, which is also evident in Jane Does' song. I think shots, looking straight into the camera and medium shots, as well as wide shots of the three girls (lead and two backing vocalists) would be a good idea. Unfortunately, the style would be difficult to develop and show clearer because we will be using the same location. However, there is a "dance" break at the end of the song "Naughty Nasty", which can be used as an interesting new touch to the video.