Finalizing the poster and the digipak was a time-consuming, but very enjoyable and creative process. In terms of the poster we used the same image which we edited in the poster, which we used in the digipak - inside left pannel in order to create this cross-promotion within the campaign - the music video, the poster and the digipak are following a reaccuring theme which supports the idea of the whole campaign, this of re-generation and recycling the old music to the new.
In terms of our digipak we changed the look of it in terms of the colourburning we experimented with at the beginning. As an end effect we wanted to highlight brighter shinier colours in order to emphasize this new-invention - not old looking style, but inventive and creative. We wanted the colours to be more vibrant, but still stylish, sleek and ellegant.
As you can see as a more professional look we finalised the presentation of the digipak by putting it into labeled pannels for more clarity. We also finally decided that we want the actual CD to be symbolically the lid of the famous people bin which is going to be inside right in the digipak, underneath the CD.
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